setting Standards

What is ecta?

The ECTA or Electronic Cigarette Trade Association is an industry wide organization that works together to ensure the correct legal and regulatory composition is applied to all electronic cigarette products. Formed in 2011 by ten Founding Directors after several months of discussions with competing Canadian vendors, legal advisors and consultants. The ECTA are working with an international team, but are still follow existing Canadian laws, to organize and maintain a framework and general safety standards for electronic cigarettes.


The goal of the ECTA is to collate the varied regulatory laws seen across Canada. And then form the program which will be initiated as the ECTA Industry Standards of Excellence. The ECTA in turn would ensure that all vendors adheer to these rules and regulations. The ECTA follows the basic guidelines from ECITA (Electronic Cigarette Industry Trade Association) which is operative in the UK and EU. Both have faced similar problems that Canada is facing and has profitably gained market approval for their industry. As well has gained participation from government regulators.

Label standards

e-Liquid will be regulated under the Canada Consumer Product Safety Act (CCPSA).

Consumer Packaging and Labelling Act (CPLA) and Consumer Packaging and Labelling Regulations (CPLR) apply to consumer products in Canada.

Health Canada has stated that Consumer Chemicals and Container Regulations 2001 (CCCR) compliance will be required for e-Liquid upon Royal Assent for products containing nicotine.

**As per the ECTA Label Standards on their website.

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